What's New in Gynger: September 2024

We’ve launched big updates in our Vendor App this month. Vendor partners can now offer bespoke, flexible financing to their customers in just a few clicks — all while getting paid up front.

This month’s updates focus on the ability to customize payment terms and subsidies and create branded, white labeled offer experiences for your customers.

Watch our video recap or read on for a full breakdown.

Customized payment terms and subsidies

Customized payment terms and subsidies allow you to extend flexible financing offers to your customers with specific parameters set at the company or individual deal level.

Offer payment customization is a great way to differentiate from your competitors. You can easily offer your customers the terms that they want and close your deals faster.

How to customize your payment terms and subsidies

Payment terms and fee subsidies are key elements within Gynger, so you are given the opportunity to set these during your onboarding experience. You can then edit the term and subsidy details at a global level any time in the ‘Deal Terms’ section in your account settings. Additionally, users have the ability to customize deal terms and fee subsidies on a per deal basis.

Customization at the deal-level happens when you create an offer associated with a specific deal. After clicking ‘Create Offer’, you can edit the terms on the offer page.

Payment Term Options

Gynger provides you with the ability to customize deal terms by monthly and net options, all out of the box. The specific term options you can choose from are:

• Monthly: 3, 6, 9, and 12 months
• Net: 30, 60, and 90

Fee Subsidy Options

You can also opt to subsidize a portion - or all - of the fee. With an easy-to-use slider, you can select the percentage you want to cover on behalf of your customer:

• 0% - none of the fee, the default setting
• 100% - all of the fee, offering your customer 0% financing
• 10-90% - somewhere in between, covering some of the fee while your customer pays the remainder of the fee

In settings, we’ve also provided a fee subsidy calculator where you can simulate the fee breakdown between you and your customer for a given deal. You can enter an example deal amount and see how the fee changes as you adjust different payment terms.

White labeled offer experience

With Gynger, flexible financing becomes an extension of your brand. Your customers have worked directly with your company throughout their entire deal cycle and payment terms should be no exception. Gynger’s payment offer experience is white labeled to fit within your branding, keeping the process as seamless as possible for your customer.

Discussing financing options can be a critical conversation at any phase of a deal negotiation, so we’ve provided two ways to get the offer process started:

1 - Credit approvals link

Use case: Perfect for sharing with customers who are in the early stages of negotiations. Example customers would be those who haven’t reached the order form or invoicing step, but want to see the types of financing terms they would be approved for.

How to launch the process:

Your Credit Approvals dashboard (which we covered in last month’s update) is your gateway to generating and then sharing a link to the credit approvals process. Accounts that have been uploaded via your connected CRM, or added manually, will show up in the ‘Pre-qualified’ section. From there, you can click into the account and generate the link by clicking ‘Get credit approval link’.

This link is super powerful because you can use it to embed financing offers directly into your invoices for each deal.

2 - Custom financing offer

Use case: Great for later stages in the deal cycle, you can use this flow when an invoice has already been created.

How to launch the process:

Start by selecting an account on the Credit Approvals dashboard or by selecting a deal or account specifically. From the deal, you click the ‘Create Offer’ button to start the process.

If the customization setting has been turned on, you can then customize the fee subsidy and finance terms specifically for that deal. After clicking ‘Create Offer’, Gynger generates a unique financing link to share with your customer.

White labeled experience

Whenever you share a credit approval or offer link with your customers, it takes them to a landing page that has your company name and logo displayed throughout the entire experience. This feature is available automatically and is active from day one. Where your branding will be present:

• Login / sign up page
• Credit application process
• Offer acceptance process